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The IGORA ROYAL High Definition Technology features a high definition colour pigment matrix for clearest tone direction, enhanced true to tuft results, amplified intensity and maximum coverage.
Lipid carriers amplify the pigment penetration and lock the colour in by sealing the surface of the hair for long-lasting colour retention.
Our extensive portfolio has been streamlined from 13 ranges to 5, creating intuitive sub-groups totalling 143 different shades. IGORA ROYAL's iconic red block packaging remains for the core line. Our technical lines can still easily be recognised with their distinct range colours: IGORA ROYAL Highlifts, IGORA ROYAL Fashion Lights, IGORA ROYAL Absolutes and IGORA ROYAL Silver Whites.